Comments on: Please read this. http://www.englin.net/2009/01/please-read-this/#utm_source=feed&utm_medium=feed&utm_campaign=feed Fri, 02 Jul 2010 18:42:40 -0700 http://wordpress.org/?v=2.8 hourly 1 By: Patrick http://www.englin.net/2009/01/please-read-this/comment-page-1/#comment-6 Patrick Fri, 30 Jan 2009 16:30:24 +0000 http://www.englin.net/wordpress/?p=99#comment-6 You are dead on here. Social media can be used for good, or it can be used for nothing. Far too much of what is posted on MySpace, Facebook, Twitter, blogs, and all points in between simply contributes to the white noise. Too many people expect that a Facebook page or a blog with have an immediate impact, either through sales or engagement. We fail to recognize that it is but one tool in the toolbox, and a tool that requires continued, constant use to be effective. Tweeting once daily or blogging once a week doesn't get the job done. You need fresh, engaging content that helps others see you possess the thoughts, the visions, and the results to help them have impact. And yes, ASK, ASK, ASK. Perhaps it is just this old political hack, but I never understood politicians on the campaign trail who failed to ask me to vote for them. They'd give a passionate speech, then forget to say, "so turn out this Tuesday and cast a vote for me and for X." Like it or not, we're a reactive society. You have to tell us what to do. If you tell us enough, we may just do it. You are dead on here. Social media can be used for good, or it can be used for nothing. Far too much of what is posted on MySpace, Facebook, Twitter, blogs, and all points in between simply contributes to the white noise. Too many people expect that a Facebook page or a blog with have an immediate impact, either through sales or engagement. We fail to recognize that it is but one tool in the toolbox, and a tool that requires continued, constant use to be effective. Tweeting once daily or blogging once a week doesn’t get the job done. You need fresh, engaging content that helps others see you possess the thoughts, the visions, and the results to help them have impact.

And yes, ASK, ASK, ASK. Perhaps it is just this old political hack, but I never understood politicians on the campaign trail who failed to ask me to vote for them. They’d give a passionate speech, then forget to say, “so turn out this Tuesday and cast a vote for me and for X.” Like it or not, we’re a reactive society. You have to tell us what to do. If you tell us enough, we may just do it.

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